How using linear regression models on customer surveys in the retail industry gives you amazing insights

First of all if you do not know what linear regression is, it is a statistical model whose goal is to estimate the relationship between a variable (Y) and several independent variables(X1,X2 …). The goal is to explain how Y’s value is being affected by the variation in values of the independent variables and quantify […]

Why Potloc?

As many of you know, I recently joined a startup Market Research company called Potloc. This is my 3rd SaaS company and my 3rd Market Research company. I am really excited to be a part of the Potloc journey and for those of you that are interested, here’s why… If we’re not talking to people […]